How to Use Pinterest
Pinterest
interest remains one of the fastest growing social sites on the web today. It is still considered to be a new platform but it has a rapidly expanding fan base. Pinterest is classified as a social media site, but it has a unique way for users to share content. Users can post a wide variety of content similar to Facebook and Twitter, but users “pin” items of interest to their walls. The big question then is if Pinterest can be used as an effective strategy. Marketers are learning ways to incorporate Pinterest into their SEO strategies or digital marketing plans. There are actually many different ways to incorporate this social platform into an SEO campaign.
Pinterest for Building Backlinks
When Google released the Penguin update everyone became confused about the use of backlinks. This update did not devalue backlinks; it is still valuable to have relevant links to a site. When backlinks are legitimate and relevant to the site they are still very valuable. Pinterest is a good site for generating organic backlinks which the search engines will see as valuable. When posting on Pinterest, users can insert a link in the caption. As long as this is a legitimate link that is relevant to the content it will be beneficial. Every time a user shares the post the link will be shared and it will create backlinks.
Backlinks from Sharing Unique Content
One of the primary functions that make social networking sites enjoyable is that the content is share-able with the entire world. The SEO specialist knows what an important role content plays in a creating a successful campaign. When sharing content on Pinterest, users can post captions and images. These images can be tagged on other web pages. Captions can be a very good tool for adding keywords or phrases. Posting on Pinterest has the same benefit as other types of content that bears keywords and it is a platform which allows multiple users to post things on their Pinterest profile if they find it interesting. It really does not matter what types of things are being “pinned’ it can be a great platform for helping you reach the global audience.
How to Use Keywords on Pinterest
Captions are not long, so keywords are barely mentioned in them. However, for the SEO specialist, the importance of keyword usage does not need any explaining no matter what the format. Regardless of what site is being used, keyword targeting is beneficial. They can be used to tag photos, in page titles, or uploaded content. Pinterest is very similar in that items that are pinned to a profile or on a board on the site can be tagged using an appropriate keyword. When an item is pinned on Pinterest they need a description, and using a keyword in the description is just good SEO. This also allows users to find your content when conducting a search and ultimately this can lead them to your website. On Pinterest, it is important for your page to increase in rank and this will help increase the value of the backlinks.
Using the “Pin It” Button
Users who are registered on the Pinterest site can share content across the web. As for Pinterest marketing best practices, using a “Pin It” button on the content on your site or blog is a way to make it easier for users to share your content with their social network. By using an on-site widget, they can post your content on their Pinterest profile with a simple click of the mouse. It is expected that Pinterest will continue to be as popular as some of the giants such as Facebook and Twitter. When creating the ways to share content from your site or blog, just include the “Pin It” option to encourage yet another way for your readers to share your content across the web. The principle remains the same; your readers are doing the bulk of the work for you by sharing your content. They are your greatest marketing tool – make it easy for them. By creating high quality and interesting content that users find valuable, you give them reason to share it with the entire web world. This can help boost traffic to your site and be an essential part of successful SEO campaigns.
Pinterest for Building Backlinks
When Google released the Penguin update everyone became confused about the use of backlinks. This update did not devalue backlinks; it is still valuable to have relevant links to a site. When backlinks are legitimate and relevant to the site they are still very valuable. Pinterest is a good site for generating organic backlinks which the search engines will see as valuable. When posting on Pinterest, users can insert a link in the caption. As long as this is a legitimate link that is relevant to the content it will be beneficial. Every time a user shares the post the link will be shared and it will create backlinks.
Backlinks from Sharing Unique Content
One of the primary functions that make social networking sites enjoyable is that the content is share-able with the entire world. The SEO specialist knows what an important role content plays in a creating a successful campaign. When sharing content on Pinterest, users can post captions and images. These images can be tagged on other web pages. Captions can be a very good tool for adding keywords or phrases. Posting on Pinterest has the same benefit as other types of content that bears keywords and it is a platform which allows multiple users to post things on their Pinterest profile if they find it interesting. It really does not matter what types of things are being “pinned’ it can be a great platform for helping you reach the global audience.
How to Use Keywords on Pinterest
Captions are not long, so keywords are barely mentioned in them. However, for the SEO specialist, the importance of keyword usage does not need any explaining no matter what the format. Regardless of what site is being used, keyword targeting is beneficial. They can be used to tag photos, in page titles, or uploaded content. Pinterest is very similar in that items that are pinned to a profile or on a board on the site can be tagged using an appropriate keyword. When an item is pinned on Pinterest they need a description, and using a keyword in the description is just good SEO. This also allows users to find your content when conducting a search and ultimately this can lead them to your website. On Pinterest, it is important for your page to increase in rank and this will help increase the value of the backlinks.
Using the “Pin It” Button
Users who are registered on the Pinterest site can share content across the web. As for Pinterest marketing best practices, using a “Pin It” button on the content on your site or blog is a way to make it easier for users to share your content with their social network. By using an on-site widget, they can post your content on their Pinterest profile with a simple click of the mouse. It is expected that Pinterest will continue to be as popular as some of the giants such as Facebook and Twitter. When creating the ways to share content from your site or blog, just include the “Pin It” option to encourage yet another way for your readers to share your content across the web. The principle remains the same; your readers are doing the bulk of the work for you by sharing your content. They are your greatest marketing tool – make it easy for them. By creating high quality and interesting content that users find valuable, you give them reason to share it with the entire web world. This can help boost traffic to your site and be an essential part of successful SEO campaigns.